In this episode Loren Bartley shares the lessons she learnt whilst at Social Media Marketing World 2016 #SMMW16 in San Diego.
Social Media Marketing World 2016 #SMMW16
Social Media Marketing World is the industry’s premier mega-conference designed to inspire and empower you with social media marketing ideas. The event is brought to you by Social Media Examiner.
There were almost 3,000 social media marketers in attendance, participating in over 100 expert-led sessions covering all aspects of social media strategy, content creation, tools and tactics.
In this episode we explore
- Loren’s top takeaways from Social Media Marketing World 2016
- How it was to be a part of the Social Media Examiner team at the event
- The benefits of pre-networking prior to attending a conference
- Tips picked up from the session by Michael Port on “Heroic public speaking: How to give the best presentation of your life”
- The hype around Snapchat and whether or not it is a platform that everyone should be jumping on
- Why video is hot right now and how you can start incorporating Live video as part of your social media marketing strategy
- Loren’s Facebook Live interview with Gary Vaynerchuk
- Some of the upcoming guests that Loren secured whilst at Social Media Marketing World
- The benefits that come with being a second time attendee at a conference
- How conferences can help solidify relationships and why the people you meet can be the best part about attending industry conferences
- Why attending some of the ancillary events around the conference can sometimes be better than attending the conference itself
- Loren’s revelation about what needs to change in her business
- Why and how we should be repurposing more of the content that we create in our business
- Loren’s advice for listeners as a result of what she learnt at Social Media Marketing World
Resources discussed in the show
- Social Media Marketing World 2015 Re-cap – #BusinessAddicts The Podcast
- Meerkat at Social Media Marketing World 2015 – Including Loren’s interview with Guy Kawasaki
- Social Media Marketing World Virtual Ticket
- Snapchat
- Meerkat pivoting
- Periscope integration with Twitter
- Power Pages: Shae Baxter
- How to share a Facebook Live video
- Facebook Live Best Practice
- Loren’s Facebook Live interview with Gary Vaynerchuk
- The Night I Kissed Gary Vaynerchuk – And Got It On Film!
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